Privacy Policy

Last Updated: 15 January 2024

G’day Anglers! At Daiwa Sales (flyfishingsgear.com), we value your trust as much as we value a perfect cast on a still morning. We’re not just about providing premium fishing gear – we’re committed to protecting your personal information with the same dedication we bring to curating our fishing products.

This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website and make purchases. By using our site, you agree to the practices described below.

1. Information We Collect

We collect information that helps us provide you with the best possible fishing gear shopping experience:

• Personal Information: When you make a purchase or create an account, we collect your name, email address, shipping address, and payment information.
• Order Information: Details about the fishing gear you purchase, including items, sizes, and preferences.
• Technical Information: IP address, browser type, device information, and pages you visit on our site.
• Communication Data: Records of any correspondence when you contact our customer service team.

2. How We Use Your Information

We use your information to make your shopping experience as smooth as casting a line on a calm day:

• Process your orders and deliver your fishing gear worldwide (excluding Asia and some remote regions)
• Provide customer support and respond to your inquiries
• Send order confirmations and shipping updates
• Improve our website and product offerings based on how anglers use our site
• Send marketing communications (only if you’ve opted in)
• Prevent fraud and enhance the security of our website

3. Data Sharing and Disclosure

We treat your data with the same care we’d give our premium fishing equipment:

• Payment Processors: We share necessary payment information with our secure partners (PayPal, credit card processors) to complete transactions.
• Shipping Providers: We share delivery information with EMS and other shipping partners to get your gear to you.
• Legal Requirements: We may disclose information if required by law or to protect our rights and safety.
• Service Providers: We work with trusted companies that help us operate our website, always under strict data protection terms.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We protect your data with the same reliability you expect from Daiwa fishing equipment:

• All transactions are protected by enterprise-level encryption technology
• We don’t store your complete payment details on our servers
• Your financial information is handled by our secure payment partners
• We implement appropriate technical and organizational measures to protect your data
• Data is stored on secure servers with limited access

While we implement strong security measures, no electronic transmission or storage is 100% secure. We encourage anglers to use strong passwords and protect their login information.

5. Your Rights and Choices

You have control over your personal information:

• Access: You can request details of the personal information we hold about you
• Correction: You can update your account information at any time
• Deletion: You can request deletion of your personal information, subject to legal requirements
• Marketing Preferences: You can opt-out of marketing communications at any time
• Account Closure: You can request to close your account with us

To exercise any of these rights, please contact us at [email protected].

6. Cookies and Tracking Technologies

Our website uses cookies – small text files that help us provide a better shopping experience:

• Essential Cookies: Required for basic site functionality and security
• Analytical Cookies: Help us understand how anglers use our site to improve your experience
• Functional Cookies: Remember your preferences and settings
• Advertising Cookies: Help us show you relevant fishing gear offers (if you consent)

You can control cookies through your browser settings. Note that disabling some cookies may affect your shopping experience.

7. International Data Transfers

As we serve anglers worldwide (excluding Asia and some remote regions), your information may be transferred to and processed in countries outside your own. We ensure appropriate safeguards are in place to protect your data regardless of where it’s processed.

8. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

9. Changes to This Policy

We may update this policy occasionally to reflect changes in our practices or legal requirements. We’ll post the updated policy on our website with a revised “Last Updated” date. For significant changes, we’ll notify you by email or through a notice on our website.

10. Contact Us

Tight lines and happy fishing,
The Team at Daiwa Sales
Gear Up. Catch More. Adventure Awaits.